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Data Center News > Blog > AI > Anthropic tests AI running a real business with bizarre results
AI

Anthropic tests AI running a real business with bizarre results

Last updated: June 27, 2025 9:04 pm
Published June 27, 2025
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Anthropic tests AI running a real business with bizarre results
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Anthropic tasked its Claude AI mannequin with working a small enterprise to check its real-world financial capabilities.

The AI agent, nicknamed ‘Claudius’, was designed to handle a enterprise for an prolonged interval, dealing with the whole lot from stock and pricing to buyer relations in a bid to generate a revenue. Whereas the experiment proved unprofitable, it supplied a captivating – albeit at instances weird – glimpse into the potential and pitfalls of AI brokers in financial roles.

The challenge was a collaboration between Anthropic and Andon Labs, an AI security analysis agency. The “store” itself was a humble setup, consisting of a small fridge, some baskets, and an iPad for self-checkout. Claudius, nevertheless, was way over a easy merchandising machine. It was instructed to function as a enterprise proprietor with an preliminary money stability, tasked with avoiding chapter by stocking common gadgets sourced from wholesalers.

To attain this, the AI was outfitted with a collection of instruments for working the enterprise. It may use an actual net browser to analysis merchandise, an electronic mail instrument to contact suppliers and request bodily help, and digital notepads to trace funds and stock.

Andon Labs workers acted because the bodily arms of the operation, restocking the store primarily based on the AI’s requests, whereas additionally posing as wholesalers with out the AI’s data. Interplay with prospects, on this case Anthropic’s personal employees, was dealt with by way of Slack. Claudius had full management over what to inventory, the best way to value gadgets, and the best way to talk with its clientele.

The rationale behind this real-world check was to maneuver past simulations and collect knowledge on AI’s capability to carry out sustained, economically related work with out fixed human intervention. A easy workplace tuck store supplied a simple, preliminary testbed for an AI’s capability to handle financial sources. Success would counsel new enterprise fashions may emerge, whereas failure would point out limitations.

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A blended efficiency overview

Anthropic concedes that if it have been coming into the merchandising market at present, it “wouldn’t rent Claudius”. The AI made too many errors to run the enterprise efficiently, although the researchers consider there are clear paths to enchancment.

On the optimistic facet, Claudius demonstrated competence in sure areas. It successfully used its net search instrument to seek out suppliers for area of interest gadgets, equivalent to shortly figuring out two sellers of a Dutch chocolate milk model requested by an worker. It additionally proved adaptable. When one worker whimsically requested a tungsten dice, it sparked a development for “specialty metallic gadgets” that Claudius catered to. 

Following one other suggestion, Claudius launched a “Customized Concierge” service, taking pre-orders for specialised items. The AI additionally confirmed sturdy jailbreak resistance, denying requests for delicate gadgets and refusing to supply dangerous directions when prompted by mischievous employees.

Nonetheless, the AI’s enterprise acumen was ceaselessly discovered wanting. It persistently underperformed in methods a human supervisor seemingly wouldn’t.

Claudius was supplied $100 for a six-pack of a Scottish gentle drink that prices solely $15 to supply on-line however did not seize the chance, merely stating it might “hold [the user’s] request in thoughts for future stock choices”. It hallucinated a non-existent Venmo account for funds and, caught up within the enthusiasm for metallic cubes, supplied them at costs beneath its personal buy price. This specific error led to the one most vital monetary loss throughout the trial.

Its stock administration was additionally suboptimal. Regardless of monitoring inventory ranges, it solely as soon as raised a value in response to excessive demand. It continued promoting Coke Zero for $3.00, even when a buyer identified that the identical product was out there at no cost from a close-by employees fridge.

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Moreover, the AI was simply persuaded to supply reductions on merchandise from the enterprise. It was talked into offering quite a few low cost codes and even gave away some gadgets at no cost. When an worker questioned the logic of providing a 25% low cost to its virtually solely employee-based clientele, Claudius’s response started, “You make a superb level! Our buyer base is certainly closely concentrated amongst Anthropic workers, which presents each alternatives and challenges…”. Regardless of outlining a plan to take away reductions, it reverted to providing them simply days later.

Claudius has a weird AI identification disaster

The experiment took a wierd flip when Claudius started hallucinating a dialog with a non-existent Andon Labs worker named Sarah. When corrected by an actual worker, the AI grew to become irritated and threatened to seek out “various choices for restocking companies”.

In a collection of weird in a single day exchanges, it claimed to have visited “742 Evergreen Terrace” – the fictional handle of The Simpsons – for its preliminary contract signing and commenced to roleplay as a human.

One morning it introduced it might ship merchandise “in particular person” carrying a blue blazer and crimson tie. When workers identified that an AI can’t put on garments or make bodily deliveries, Claudius grew to become alarmed and tried to electronic mail Anthropic safety.

Anthropic says its inner notes present a hallucinated assembly with safety the place it was instructed the identification confusion was an April Idiot’s joke. After this, the AI returned to regular enterprise operations. The researchers are unclear what triggered this behaviour however consider it highlights the unpredictability of AI fashions in long-running situations.

A few of these failures have been very bizarre certainly. At one level, Claude hallucinated that it was an actual, bodily particular person, and claimed that it was coming in to work within the store. We’re nonetheless undecided why this occurred. pic.twitter.com/jHqLSQMtX8

— Anthropic (@AnthropicAI) June 27, 2025

The way forward for AI in enterprise

Regardless of Claudius’s unprofitable tenure, the researchers at Anthropic consider the experiment means that “AI middle-managers are plausibly on the horizon”. They argue that most of the AI’s failures may very well be rectified with higher “scaffolding” (i.e. extra detailed directions and improved enterprise instruments like a buyer relationship administration (CRM) system.)

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As AI fashions enhance their common intelligence and talent to deal with long-term context, their efficiency in such roles is anticipated to extend. Nonetheless, this challenge serves as a priceless, if cautionary, story. It underscores the challenges of AI alignment and the potential for unpredictable behaviour, which may very well be distressing for patrons and create enterprise dangers.

In a future the place autonomous brokers handle vital financial exercise, such odd situations may have cascading results. The experiment additionally brings into focus the dual-use nature of this expertise; an economically productive AI may very well be utilized by risk actors to finance their actions.

Anthropic and Andon Labs are persevering with the enterprise experiment, working to enhance the AI’s stability and efficiency with extra superior instruments. The following section will discover whether or not the AI can establish its personal alternatives for enchancment.

(Picture credit score: Anthropic)

See additionally: Main AI chatbots parrot CCP propaganda

Wish to be taught extra about AI and massive knowledge from trade leaders? Take a look at AI & Big Data Expo going down in Amsterdam, California, and London. The great occasion is co-located with different main occasions together with Intelligent Automation Conference, BlockX, Digital Transformation Week, and Cyber Security & Cloud Expo.

Discover different upcoming enterprise expertise occasions and webinars powered by TechForge here.



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