Yoobic, a retailer operations platform for frontline retail groups, acquired SimpliField, a Paris, France primarily based supplier of a cellular platform for retail efficiency and operations.
The quantity of the deal was not disclosed.
The transfer strengthens Yoobic’s world presence to satisfy rising calls for throughout a broad spectrum of retail segments — from luxurious and wonder to grocery, QSR, and shopper items.
Based 11 years in the past by three French brothers, alumni of École Centrale Paris, who’ve been constructing know-how collectively for over 25 years, and led by Georgeta Dumont, Common Supervisor, SimpliField is a retail operations platform utilized by world leaders in luxurious, magnificence, vogue, and QSR. Its mobile-first answer streamlines communication, discipline reporting, and efficiency administration, serving to retailers shut the hole between technique and execution.
Led by Fabrice Haiat, CEO, Yoobic is a retailer operations platform for frontline retail groups. Its cellular app provides retail leaders and retailer associates the instruments they should execute, talk, and be taught — multi functional place, with streamlined communications, cellular studying, and digitised process administration. Over 350 retailers worldwide use YOOBIC to achieve real-time visibility into execution throughout places and enhance buyer expertise. Traders embrace Perception Companions, Felix Capital and Highland Europe.
The acquisition positions YOOBIC — serving to manufacturers enhance execution, shut the loop between HQ and the sector, and unlock highly effective insights from frontline operations.
FinSMEs
15/04/2025
