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Data Center News > Blog > Global Market > Rehlko unveils bold new visual identity
Global Market

Rehlko unveils bold new visual identity

Last updated: June 8, 2025 2:29 am
Published June 8, 2025
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Rehlko unveils bold new visual identity
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Rehlko, previously referred to as Kohler Power, has launched a placing new visible identification, marking a big milestone in its evolution as a frontrunner in sustainable and resilient power options. The rebranding includes a up to date color palette of Rehlko Gentle Grey and Rehlko New Power Blue, reflecting the corporate’s dedication to innovation and its forward-looking imaginative and prescient.

This transformation follows Rehlko’s institution as an unbiased entity in Could 2024, after Platinum Fairness acquired Kohler Power. The brand new title, an anagram of ‘Kohler,’ symbolises the corporate’s dedication to reliability, reinvention and resilience—core values which have outlined its century-long legacy.

“Our new model identification represents greater than only a visible change; it embodies our journey in direction of main the worldwide market in power resilience,” stated Hervé Prigent, Vice President of Advertising and marketing Energy Techniques at Rehlko. “The up to date colors and design components present a unified basis for our future improvements.”

Rehlko’s product traces, together with industrial mills, enclosures and cellular items, will transition to the brand new branding over the approaching months, with full implementation anticipated by the tip of 2025. The up to date design ensures sturdiness and knowledgeable aesthetic that harmonises with varied environments, sustaining the high-quality requirements clients have come to anticipate.

As Europe’s main distributor of Rehlko mills, WB Energy Providers Ltd (WBPS) continues to supply a complete vary of high-performance mills, from 10kVA to 4500kVA, supporting crucial sectors corresponding to healthcare, training, building and information centres.

“Rehlko’s rebranding signifies a daring step ahead in delivering progressive power options,” stated Andy Wilmott, CEO of the Wilmott Group and Managing Director of WBPS. “Our partnership stays robust as we work collectively to satisfy the rising calls for of our clients.”

See also  Defending against deepfakes - Data Centre Review

For extra data on Rehlko’s new model identification and product choices, go to www.rehlko.com or www.wbpsltd.co.uk

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