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Data Center News > Blog > Investments > Recurly Acquires Redfast and Prive
Investments

Recurly Acquires Redfast and Prive

Last updated: May 10, 2025 2:52 pm
Published May 10, 2025
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Recurly, a San Francisco, CA-based supplier of a subscription administration platform, acquired Prive and Redfast.

The quantity of the offers weren’t disclosed.

With these additions, Recurly will broaden its subscription administration suite with combine billing, funds, analytics, real-time subscriber engagement, and ecommerce subscription administration. 

This new providing, debuting as Recurly Commerce, delivers subscription automation, pricing intelligence, and income optimization for B2C and bodily items subscription Shopify manufacturers like Coterie, Public Items, GEM, Kudos, and over 100 extra.

Prive is a Shopify-first bodily items subscription platform.

Led by CEO Rajeev Raman, Cupertino, CA-based Redfast offers a no-code platform for enterprise groups to ship focused in-app prompts that enhance conversion, retention, upsell, content material and have discovery.

Led by Joe Rohrlich, CEO, Recurly is a supplier of a subscription administration and billing platform utilized by manufacturers throughout digital media, streaming, ecommerce, publishing, SaaS, training, client items, {and professional} companies industries to drive income and optimize the subscriber expertise. It serves enterprises resembling Paramount+, Alaska Airways, Sling, FabFitFun, and Sprout Social.

The corporate has workplaces in Broomfield, CO, Medellin, and London, UK.

FinSMEs

10/05/2025

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See also  GrayMatter acquires Servy
TAGGED: acquires, Prive, Recurly, Redfast
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