Salesforce on Tuesday launched a completely rebuilt model of Slackbot, the corporate’s office assistant, remodeling it from a easy notification software into what executives describe as a totally powered AI agent able to looking out enterprise knowledge, drafting paperwork, and taking motion on behalf of staff.
The brand new Slackbot, now usually out there to Business+ and Enterprise+ clients, is Salesforce’s most aggressive transfer but to place Slack on the heart of the rising “agentic AI” motion — the place software program brokers work alongside people to finish complicated duties. The launch comes as Salesforce makes an attempt to persuade traders that synthetic intelligence will bolster its merchandise reasonably than render them out of date.
“Slackbot is not simply one other copilot or AI assistant,” stated Parker Harris, Salesforce co-founder and Slack’s chief know-how officer, in an unique interview with Salesforce. “It is the entrance door to the agentic enterprise, powered by Salesforce.”
From tricycle to Porsche: Salesforce rebuilt Slackbot from the bottom up
Harris was blunt about what distinguishes the brand new Slackbot from its predecessor: “The previous Slackbot was, you realize, a bit tricycle, and the brand new Slackbot is like, you realize, a Porsche.”
The unique Slackbot, which has existed since Slack’s early days, carried out fundamental algorithmic duties — reminding customers so as to add colleagues to paperwork, suggesting channel archives, and delivering easy notifications. The brand new model runs on a completely totally different structure constructed round a big language mannequin and complicated search capabilities that may entry Salesforce data, Google Drive information, calendar knowledge, and years of Slack conversations.
“It is two various things,” Harris defined. “The previous Slackbot was algorithmic and pretty easy. The brand new Slackbot is model new — it is based mostly round an LLM and a really sturdy search engine, and connections to third-party engines like google, third-party enterprise knowledge.”
Salesforce selected to retain the Slackbot model regardless of the basic technical overhaul. “Individuals know what Slackbot is, and so we needed to hold that ahead,” Harris stated.
Why Anthropic’s Claude powers the brand new Slackbot — and which AI fashions may come subsequent
The brand new Slackbot runs on Claude, Anthropic’s giant language mannequin, a alternative pushed partly by compliance necessities. Slack’s industrial service operates underneath FedRAMP Moderate certification to serve U.S. federal authorities clients, and Harris stated Anthropic was “the one supplier that might give us a compliant LLM” when Slack started constructing the brand new system.
However that exclusivity will not final. “We’re, this yr, going to help extra suppliers,” Harris stated. “We have now an excellent relationship with Google. Gemini is unbelievable — efficiency is nice, value is nice. So we’ll use Gemini for some issues.” He added that OpenAI stays a risk as properly.
Harris echoed Salesforce CEO Marc Benioff’s view that giant language fashions have gotten commoditized: “You have heard Marc speak about LLMs are commodities, that they are democratized. I name them CPUs.”
On the delicate query of coaching knowledge, Harris was unequivocal: Salesforce doesn’t practice any fashions on buyer knowledge. “Fashions haven’t any type of safety,” he defined. “If we educated it on some confidential dialog that you just and I’ve, I do not need Carolyn to know — if I practice it into the LLM, there isn’t any method for me to say you get to see the reply, however Carolyn would not.”
Inside Salesforce’s inner experiment: 80,000 staff examined Slackbot with hanging outcomes
Salesforce has been testing the new Slackbot internally for months, rolling it out to all 80,000 staff. Based on Ryan Gavin, Slack’s chief advertising and marketing officer, the outcomes have been hanging: “It is the quickest adopted product in Salesforce historical past.”
Inside knowledge exhibits that two-thirds of Salesforce staff have tried the brand new Slackbot, with 80% of these customers persevering with to make use of it recurrently. Inside satisfaction charges reached 96% — the very best for any AI characteristic Slack has shipped. Workers report saving between two and 20 hours per week.
The adoption occurred largely organically. “I feel it was about 5 days, and a Canvas was developed by our staff referred to as ‘The Most Stealable Slackbot Prompts,'” Gavin stated. “Individuals simply began including to it organically. I feel it is as much as 250-plus prompts which can be on this Canvas proper now.”
Kate Crotty, a principal UX researcher at Salesforce, discovered that 73% of inner adoption was pushed by social sharing reasonably than top-down mandates. “Everyone is there to assist one another be taught and talk hacks,” she stated.
How Slackbot transforms scattered enterprise knowledge into executive-ready insights
Throughout a product demonstration, Amy Bauer, Slack’s product expertise designer, confirmed how Slackbot can synthesize info throughout a number of sources. In a single instance, she requested Slackbot to research buyer suggestions from a pilot program, add a picture of a utilization dashboard, and have Slackbot correlate the qualitative and quantitative knowledge.
“That is the place Slackbot actually earns its maintain for me,” Bauer defined. “What it is doing isn’t just merely studying the picture — it is truly wanting on the picture and evaluating it to the perception it simply generated for me.”
Slackbot can then question Salesforce to seek out enterprise accounts with open offers that is perhaps good candidates for early entry, creating what Bauer referred to as “a very nice justification and plan to maneuver ahead.” Lastly, it will probably synthesize all that info right into a Canvas — Slack’s collaborative doc format — and discover calendar availability amongst stakeholders to schedule a overview assembly.
“Up till this level, we’ve been working in a one-to-one capability with Slackbot,” Bauer stated. “However one of many advantages that I can do now’s take this perception and have it generate this right into a Canvas, a shared workspace the place I can iterate on it, refine it with Slackbot, or share it out with my crew.”
Rob Seaman, Slack’s chief product officer, stated the Canvas creation demonstrates the place the product is heading: “That is making a software name internally to Slack Canvas to really write, successfully, a shared doc. Nevertheless it indicators the place we’re going with Slackbot — we’re finally going to be including in extra third-party software calls.”
MrBeast’s firm grew to become a Slackbot guinea pig—and staff say they’re saving 90 minutes a day
Amongst Salesforce’s pilot clients is Beast Industries, the father or mother firm of YouTube star MrBeast. Luis Madrigal, the corporate’s chief info officer, joined the launch announcement to explain his expertise.
“As any person who has rolled out enterprise applied sciences for over twenty years now, this was virtually one of many best,” Madrigal stated. “The plumbing is there. Slack as an implementation, Enterprise Instruments — having the ability to activate the Slackbot and the Slack AI performance was so simple as having my crew go in, overview, do a fast safety overview.”
Madrigal stated his safety crew signed off “reasonably rapidly” — uncommon for enterprise AI deployments — as a result of Slackbot accesses solely the data every particular person person already has permission to view. “Given all of the guardrails you guys have put into place for Slackbot to be distinctive and customised to solely the data that every particular person person has, solely the conversations and the Slack rooms and Slack channels that they are a part of—that made my safety crew log out reasonably rapidly.”
One Beast Industries worker, Sinan, the top of Beast Video games advertising and marketing, reported saving “at naked minimal, 90 minutes a day.” One other worker, Spencer, a artistic supervisor, described it as “an assistant who’s paying consideration once I’m not.”
Different pilot clients embody Slalom, reMarkable, Xero, Mercari, and Engine. Mollie Bodensteiner, SVP of Operations at Engine, referred to as Slackbot “an absolute ‘chaos tamer’ for our crew,” estimating it saves her about half-hour every day “simply by eliminating context switching.”
Slackbot vs. Microsoft Copilot vs. Google Gemini: The struggle for enterprise AI dominance
The launch places Salesforce in direct competitors with Microsoft’s Copilot, which is built-in into Groups and the broader Microsoft 365 suite, in addition to Google’s Gemini integrations throughout Workspace. When requested what distinguishes Slackbot from these alternate options, Seaman pointed to context and comfort.
“The factor that makes it strongest for our clients and customers is the proximity — it is excellent there in your Slack,” Seaman stated. “There is a great comfort affordance that is naturally constructed into it.”
The deeper benefit, executives argue, is that Slackbot already understands customers’ work with out requiring setup or coaching. “Most AI instruments sound the identical regardless of who’s utilizing them,” the corporate’s announcement said. “They lack context, miss nuance, and drive you to leap between instruments to get something carried out.”
Harris put it extra immediately: “When you’ve ever had that magic expertise with AI — I feel ChatGPT is a good instance, it is an excellent expertise from a client perspective — Slackbot is actually what we’re doing within the enterprise, to be this worker tremendous agent that’s beloved, identical to folks love utilizing Slack.”
Amy Bauer emphasised the frictionless nature of the expertise. “Slackbot is inherently grounded within the context, within the knowledge that you’ve in Slack,” she stated. “In order you proceed working in Slack, Slackbot will get higher as a result of it is grounded within the work that you just’re doing there. There isn’t a setup. There isn’t a configuration for these finish customers.”
Salesforce’s formidable plan to make Slackbot the one ‘tremendous agent’ that controls all of the others
Salesforce positions Slackbot as what Harris calls a “tremendous agent” — a central hub that may finally coordinate with different AI brokers throughout a corporation.
“Each company goes to have an worker tremendous agent,” Harris stated. “Slackbot is basically taking the magic of what Slack does. We expect that Slackbot, and we’re actually enthusiastic about it, goes to be that.”
The imaginative and prescient extends to third-party brokers already launching in Slack. Final month, Anthropic launched a preview of Claude Code for Slack, permitting builders to work together with Claude’s coding capabilities immediately in chat threads. OpenAI, Google, Vercel, and others have additionally constructed brokers for the platform.
“Many of the net-new apps which can be being deployed to Slack are brokers,” Seaman famous through the press convention. “That is proof of the promise of people and brokers coexisting and dealing collectively in Slack to unravel issues.”
Harris described a future the place Slackbot turns into an MCP (Model Context Protocol) client, capable of leverage instruments from throughout the software program ecosystem — just like how the developer software Cursor works. “Slack might be an MCP shopper, and Slackbot would be the hub of that, leveraging all these instruments out on the planet, a few of which might be these wonderful brokers,” he stated.
However Harris additionally cautioned in opposition to over-promising on multi-agent coordination. “I nonetheless suppose we’re within the single agent world,” he stated. “FY26 goes to be the yr the place we began to see extra coordination. However we’ll do it with buyer success in thoughts, and never display and speak about, like, ‘I’ve obtained 1,000 brokers working collectively,’ as a result of I feel that is unrealistic.”
Slackbot prices nothing further, however Salesforce’s knowledge entry charges may squeeze some clients
Slackbot is included at no extra value for purchasers on Business+ and Enterprise+ plans. “There is no extra charges clients need to do,” Gavin confirmed. “In the event that they’re on a kind of plans, they will get Slackbot.”
Nonetheless, some enterprise clients might face different value pressures associated to Salesforce’s broader knowledge technique. CIOs may even see worth will increase for third-party purposes that work with Salesforce knowledge, as results of upper prices for API entry ripple by means of the software program provide chain.
Fivetran CEO George Fraser has warned that Salesforce’s shift in pricing coverage for API entry may have tangible penalties for enterprises counting on Salesforce as a system of file. “They won’t be capable of use Fivetran to duplicate their knowledge to Snowflake and as a substitute have to make use of Salesforce Knowledge Cloud. Or they could discover that they don’t seem to be capable of work together with their knowledge through ChatGPT, and as a substitute have to make use of Agentforce,” Fraser stated in a recent CIO report.
Salesforce has framed the pricing change as normal business observe.
What Slackbot can do at present, what’s coming in weeks, and what’s nonetheless on the roadmap
The brand new Slackbot begins rolling out at present and can attain all eligible clients by the top of February. Cell availability will full by March 3, Bauer confirmed throughout her interview with VentureBeat.
Some capabilities stay works in progress. Calendar studying and availability checking can be found at launch, however the capability to really ebook conferences is “coming a couple of weeks after,” based on Seaman. Picture technology isn’t presently supported, although Bauer stated it is “one thing that we’re taking a look at sooner or later.”
When requested about integration with competing CRM methods like HubSpot and Microsoft Dynamics, Salesforce representatives declined to offer specifics through the interview, although they acknowledged the query touched on key aggressive differentiators.
Salesforce is betting the way forward for work seems to be like a chat window—and it isn’t alone
The Slackbot launch is Salesforce’s guess that the way forward for enterprise work is conversational — that staff will more and more choose to work together with AI by means of pure language reasonably than navigating conventional software program interfaces.
Harris described Slack’s product philosophy utilizing ideas like “do not make me suppose” and “be an excellent host.” The aim, he stated, is for Slackbot to floor info proactively reasonably than requiring customers to hunt for it.
“One of many revelations for me is LLMs utilized to unstructured info are unbelievable,” Harris stated. “And the quantity of worth you could have when you’re a Slack person, in case your company makes use of Slack — the quantity of worth in Slack is unbelievable. Since you’re speaking about work, you are sharing paperwork, you make choices, however you’ll be able to’t as a human undergo that and actually get the identical worth that an LLM can do.”
Trying forward, Harris expects the interfaces themselves to evolve past pure dialog. “We’re type of saturating what we are able to do with purely conversational UIs,” he stated. “I feel we’ll begin to see brokers constructing an interface that most accurately fits your intent, versus attempting to floor one thing inside a conversational interface that matches your intent.”
Microsoft, Google, and a rising roster of AI startups are inserting related bets — that the profitable enterprise AI would be the one embedded within the instruments staff already use, not one other software to be taught. The race to change into that invisible layer of office intelligence is now totally underway.
For Salesforce, the stakes lengthen past a single product launch. After a bruising year on Wall Avenue and chronic questions on whether or not AI threatens its core enterprise, the corporate is wagering that Slackbot can show the alternative — that the tens of hundreds of thousands of individuals already chatting in Slack each day isn’t a vulnerability, however an unassailable benefit.
Haley Gault, the Salesforce account government in Pittsburgh who stumbled upon the brand new Slackbot on a snowy morning, captured the shift in a single sentence: “I actually cannot think about working for an additional firm not getting access to some of these instruments. That is simply how I work now.”
That is exactly what Salesforce is relying on.
