FirstHive, a San Jose, CA-based supplier of buyer knowledge platform (CDP) options, raised an undisclosed quantity in funding.
Backers included Benhamou World Ventures (BGV), Saama and Amit Singal as new lead buyers.
The corporate intends to make use of the funds to broaden operations and its growth efforts.
Led by Founder and CEO Aditya Bhamidipaty, FirstHive gives a buyer knowledge platform providing a software for shopper advertising enterprises to consolidate all their opt-in first-party shopper knowledge. As soon as deployed, it turns into a single vacation spot for buyer id and knowledge throughout the enterprise’s advertising and analytics ecosystem. FirstHive acts because the mind or system of intelligence by delivering seamless cross-tool & cross-channel communication for the advertising groups and with its out-of-the-box advice & assisted determination engine, straight enhances CX and advertising ROI targets.
The corporate is predicated in California with operations and clients throughout the US, India, and ASEAN.
FirstHive was beforehand backed by Arka Ventures (Blume, BGV, Emergent VC), New Wave Companions (VA, US), InfoEdge Ventures (India AIF), Mela Ventures, and angel investor Amit Midha, CEO, Alat.
Commenting on the information, Aditya Bhamidipaty mentioned: “Their help and experience might be invaluable as we embark on the following part of our journey. This funding will allow us to broaden our presence within the US market, lengthen platform capabilities, speed up AI capabilities and finally ship extra worth to our clients.“
FinSMEs
24/04/2024
