Daisy, a NYC-based supplier of a platform for manufacturers to maximise content material efficiency via creator-powered engagement, raised $3.9M in seed funding.
The spherical was led by CMT Digital, Volt Capital, and EV3 Ventures.
Led by Ray Lee, Vincent Tuscano, Ian Ettinger, and Dylan Huey, Daisy offers entrepreneurs a brand new solution to lengthen social media attain, longevity, and content material efficiency. The corporate’s platform prompts a syndicated community of verified, high creators to “increase” content material via coordinated actions that gasoline algorithms and make content material work more durable. With a programmatic community, creators’ social media tales and remark sections change into a brand new sort of accessible stock.
With a set of choices, Daisy offers entrepreneurs new methods to:
- Amplify Natural Attain: Curated creator networks increase content material with likes, feedback, shares, and reposts, rising visibility in social feeds.
- Drive Strategic Conversations: Pre-approved brand-specific feedback guarantee engagement is significant, informative, and highlights key product options.
- Improve Paid Efficiency: Adverts transformed from natural posts with social proof from licensed creators see greater click-through charges and return on advert spend.
FinSMEs
18/03/2025
