
Alta, a NYC-based firm empowering consumers with a personalised styling companion, raised $11M in Seed funding.
The spherical was led by Menlo Ventures with participation from Aglaé Ventures (an funding agency backed by the Arnault household), Benchstrength Ventures, Conviction, Phenomenal Ventures, and a gaggle of celeb stylists, shopper tech founders, and AI specialists, together with Tony Xu, Karlie Kloss, Jasmine Tookes, Meredith Koop, Keltie Knight, Gabriel Whaley, Zita D’Hauteville, Kelvin Beachum Jr., Amjad Masad, Jenny Fleiss, and Manish Chandra. Menlo Ventures Companion Amy Wu joined the board.
The corporate intends to make use of the funds to develop operations and its improvement efforts.
Alta provides its core product, which is an AI stylist and private shopper that creates buying and outfit suggestions primarily based on a person’s closet, way of life, finances, event, and climate. The app leverages over a dozen proprietary multimodal generative AI fashions, all skilled in-house on trend information. Along with personalised outfit curations and buying options, customers can try-on beneficial outfits on their digital avatar, together with mixing and matching shoppable gadgets with their very own closet gadgets.
Alta’s digital dressing room provides customers an immersive and new retail expertise.
FinSMEs
16/06/2025
